The BBA (Marketing Management) Progaram is a 3 years (6 Semesters) Full Time Bachelor of Business Administration (Marketing Management) Degree Program.
Duration : 3 years (6 Semesters)
Degree : BBA (MM)
Specialisation : International Marketing Mgt
Any student who has studied through English / Hindi / Gujarati Medium and has passed HSCE (i.e. 12th Standard) Examination in Science or General stream with English as one of the subjects from any recognized Board can join BBA (MM) Program.
The medium of instruction is "English" A student is required to fulfill the attendance criteria of minimum 75% as per university norms, failing of which, the student will not be eligible for appearing in the examination.
Semester End Examination : 70 % for old syllabus and 60% for new syllabus
Internal Evaluation : 30 % for old syllabus and 40% for new syllabus
Passing Standard in each subject is 40% in Semester End Examination as well as in Internal Evaluation.
The students are expected to fulfill all the requirements of Internal Evaluation stipulated by the University / College from time to time.